My friend and colleague Peter Hopton dropped me a mail announcing a remarkable offer that shows that the sticker price of your server is dwarfed by the energy consumption cost. Peter tells me that his VeryPC Janus servers create the same CO2 as a Prius driving 10,000 miles whilst the most popular big brand model creates the same carbon footprint as a Range Rover Sport SUV!
Here is the VeryPC Press Release………
A British server manufacturer that has been working on increasing the efficiency of computer equipment for the last four years has made an announcement that they will be giving away servers to data centre customers in exchange for a percentage of the energy savings created. The company offering the servers is VeryPC, a computer manufacturer based in Sheffield who design and manufacture computer hardware from a strictly environmental perspective. The servers are from the company’s ‘Janus’ range of servers, a product range that is a finalist for this years’ national energy efficiency awards.
The offer, named the ‘Free Green Server Trade in Initiative’ is as it describes, a trade-in, the IT managers have 90 days to return the old servers for recycling. Having already built up a database of 150 approved servers, VeryPC will be comparing the energy savings of servers traded in for their efficient counterparts.
“It is the first time such an initiative has been done with servers, it puts our money where our mouth is and demonstrates the weight behind the total cost of ownership model of VeryPC’s Green equipment” said Peter Hopton, managing director of VeryPC.
The ‘approved servers for trade in’ list includes some servers up to 7 years old, and even the most efficient models on the market. Included in the list are the Fujitsu TX120, the Dell Energy Smart range and the Sun Microsystems Sun Fire servers; all claimed to have high efficiencies by their manufacturers. “We hope that by offering such a deal, we will dispel a lot of the greenwash that exists in the marketplace and help reduce global CO2 emissions” said VeryPC’s Sales Manager, Peter Phillips.
The operational CO2 emissions associated with the most popular normal server are similar to that of a 4×4 traveling 10,000KM per year, whereas the VeryPC equivalent is similar to a Prius traveling the same distance. But despite this comparison, VeryPC insist that the greener units offer similar computing power to brand new servers, with each server featuring 8 cores worth of Intel Xeon processors.
VeryPC will be proving the efficiency of its servers and other IT products at a number of live demonstrations, including at the Green IT Expo (Barbican) on the 4th and 5th of November 2008 and at the British Computer Society on the 18th of November 2008.
The offer is available immediately, through Probrand and other VeryPC approved resellers, to find your nearest reseller contact VeryPC on 08456 170081.