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	<title>The Hot Aisle &#187; consumers</title>
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	<link>http://www.thehotaisle.com</link>
	<description>Fresh Thinking on IT Operations</description>
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		<title>Is software licensing for virtualization fair?</title>
		<link>http://www.thehotaisle.com/2009/07/23/is-software-licensing-for-virtualization-fair/</link>
		<comments>http://www.thehotaisle.com/2009/07/23/is-software-licensing-for-virtualization-fair/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 22:15:04 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Cloud]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Oracle]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Virtualization]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1454</guid>
		<description><![CDATA[Software licensing just hasn&#8217;t caught up with the realities of the modern IT Operation. Software vendors rightly need to monetize the customers valid use of their intellectual property, however it is in neither parties long term interests to increase operational costs by doing this. Many software licensing terms focus on an actual link between the [...]]]></description>
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		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>Data Center Scale Computing</title>
		<link>http://www.thehotaisle.com/2009/07/08/data-center-scale-computing/</link>
		<comments>http://www.thehotaisle.com/2009/07/08/data-center-scale-computing/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 18:08:04 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Cloud]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Green IT]]></category>
		<category><![CDATA[IT Operations]]></category>
		<category><![CDATA[Mechanical]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[AC Power]]></category>
		<category><![CDATA[Blade Servers]]></category>
		<category><![CDATA[Cabinet]]></category>
		<category><![CDATA[Cluster]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[Cooling]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[DC Power]]></category>
		<category><![CDATA[Electrical Systems]]></category>
		<category><![CDATA[IT Infrastructure]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[refrigeration]]></category>
		<category><![CDATA[SAN]]></category>
		<category><![CDATA[servers]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Storage]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1421</guid>
		<description><![CDATA[Over the last few months I have been thinking about data centers, how we power and cool them and what we put in them. I&#8217;ve been looking at what the very largest consumers of IT infrastructure do with their data centers compared to industry norms. The first take away is that almost none of them conform [...]]]></description>
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		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>The low energy light-bulbs that don&#8217;t work</title>
		<link>http://www.thehotaisle.com/2009/03/29/the-low-energy-light-bulbs-that-dont-work/</link>
		<comments>http://www.thehotaisle.com/2009/03/29/the-low-energy-light-bulbs-that-dont-work/#comments</comments>
		<pubDate>Sun, 29 Mar 2009 11:31:45 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Electrical Systems]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Green IT]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[Electricity]]></category>
		<category><![CDATA[Government]]></category>
		<category><![CDATA[low energy]]></category>
		<category><![CDATA[Power]]></category>
		<category><![CDATA[Problems]]></category>
		<category><![CDATA[SAN]]></category>
		<category><![CDATA[Temperature]]></category>
		<category><![CDATA[UPS]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1276</guid>
		<description><![CDATA[We have all been doing this &#8211; buy some new light bulbs, screw them in, and save the planet &#8211; simple. It was until I picked up an interesting article in today&#8217;s New York Times: A lot of people these days are finding the new compact fluorescent bulbs anything but simple. Consumers who are trying them say [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Low Energy light-bulb tips</title>
		<link>http://www.thehotaisle.com/2009/03/29/low-energy-light-bulb-tips/</link>
		<comments>http://www.thehotaisle.com/2009/03/29/low-energy-light-bulb-tips/#comments</comments>
		<pubDate>Sun, 29 Mar 2009 11:28:13 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Contamination]]></category>
		<category><![CDATA[Electrical Systems]]></category>
		<category><![CDATA[Green IT]]></category>
		<category><![CDATA[airflow]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[low energy]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Temperature]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1278</guid>
		<description><![CDATA[Look for bulbs with the Energy Star label, which indicates they meet at least minimal performance requirements. Be aware that compact fluorescents can take one to three minutes to reach full brightness. This is not a defect. The place where people are most likely to use compact fluorescents, closets, may be a poor choice. Experts at [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Open Santa&#8217;s Gifts without a trip to Accident &amp; Emergency</title>
		<link>http://www.thehotaisle.com/2008/11/15/open-santas-gifts-without-a-trip-to-accident-emergency/</link>
		<comments>http://www.thehotaisle.com/2008/11/15/open-santas-gifts-without-a-trip-to-accident-emergency/#comments</comments>
		<pubDate>Sat, 15 Nov 2008 16:54:40 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[product packaging]]></category>
		<category><![CDATA[product safety commission]]></category>
		<category><![CDATA[stab wounds]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1034</guid>
		<description><![CDATA[The New York Times reports that a number of retailers and manufacturers have a gift for Christmas shoppers: product packaging that will not result hospitalization due to lacerations and stab wounds. The companies, including Amazon, SONY Corporation, and Microsoft Corp, have begun to create alternatives to the infuriating plastic “clamshell” packages and cruelly complex twist ties that make products like [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Electronic Payments Now Account for Majority of Consumer Payments</title>
		<link>http://www.thehotaisle.com/2008/10/06/electronic-payments-now-account-for-majority-of-consumer-payments/</link>
		<comments>http://www.thehotaisle.com/2008/10/06/electronic-payments-now-account-for-majority-of-consumer-payments/#comments</comments>
		<pubDate>Mon, 06 Oct 2008 16:31:48 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Surveys]]></category>
		<category><![CDATA[consumer payments]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[electronic payment methods]]></category>
		<category><![CDATA[electronic payments]]></category>
		<category><![CDATA[first data]]></category>
		<category><![CDATA[internet payments]]></category>
		<category><![CDATA[Survey]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=778</guid>
		<description><![CDATA[Consumers are increasingly using electronic payments at the expense of cash and checks, according to a new nationwide consumer payment preferences study conducted by BAI and Hitachi Consulting. The research was sponsored by First Data Corporation and its STAR® Network, Harland Clarke, MasterCard Worldwide, Metavante, and PULSE. The 2008 Study of Consumer Payment Preferences found [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2008/10/06/electronic-payments-now-account-for-majority-of-consumer-payments/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>I want to be as Green at Home as at the Data Center</title>
		<link>http://www.thehotaisle.com/2008/09/20/i-want-to-be-as-green-at-home-as-at-the-data-center/</link>
		<comments>http://www.thehotaisle.com/2008/09/20/i-want-to-be-as-green-at-home-as-at-the-data-center/#comments</comments>
		<pubDate>Sat, 20 Sep 2008 06:45:36 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Feature]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[business model]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[Electricity]]></category>
		<category><![CDATA[electricity supplier]]></category>
		<category><![CDATA[energy providers]]></category>
		<category><![CDATA[friends of the earth]]></category>
		<category><![CDATA[green energy]]></category>
		<category><![CDATA[Power]]></category>
		<category><![CDATA[renewable energy technologies]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=650</guid>
		<description><![CDATA[  I got a mail-shot from Friends of the Earth picking up a pitch from a small electricity supplier called Good Energy. They are a small outfit of 50 people who contract with large and small green energy providers to trade in renewable electricity. I just thought it was a cool grass roots way of changing the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How do we protect data?</title>
		<link>http://www.thehotaisle.com/2008/08/30/how-do-we-protect-data/</link>
		<comments>http://www.thehotaisle.com/2008/08/30/how-do-we-protect-data/#comments</comments>
		<pubDate>Sat, 30 Aug 2008 20:03:16 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Data Leakage]]></category>
		<category><![CDATA[IT Leadership]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[application firewall]]></category>
		<category><![CDATA[attack prevention]]></category>
		<category><![CDATA[consumer confidence]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[criminal gang]]></category>
		<category><![CDATA[IT]]></category>
		<category><![CDATA[perimeter]]></category>
		<category><![CDATA[Security]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=484</guid>
		<description><![CDATA[I have been catching up on press releases that have come in since I have been on holiday and picked up one from Secerno. Perimeter application firewall requirement leaves customer data vulnerable to growing insider threat, claims database security expert Secerno&#8217;s products are designed to protect the database by implementing a set of perimeter controls [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2008/08/30/how-do-we-protect-data/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Contactless Payment Technology</title>
		<link>http://www.thehotaisle.com/2008/08/26/contactless-payment-technology/</link>
		<comments>http://www.thehotaisle.com/2008/08/26/contactless-payment-technology/#comments</comments>
		<pubDate>Tue, 26 Aug 2008 15:05:34 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[Contactless]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[customer loyalty]]></category>
		<category><![CDATA[debit cards]]></category>
		<category><![CDATA[electronic payment systems]]></category>
		<category><![CDATA[first data]]></category>
		<category><![CDATA[GO-Tag]]></category>
		<category><![CDATA[michael capellas]]></category>
		<category><![CDATA[mobile commerce]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=439</guid>
		<description><![CDATA[Want to see the future of electronic payment systems, then have a look at the First Data GO-Tag. During this year&#8217;s Democratic National Convention (DNC), Denver&#8217;s Pepsi Center will serve not only as a focal point of American politics, but also as an arena for the future of how people will pay for goods and [...]]]></description>
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		<slash:comments>1</slash:comments>
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