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	<title>The Hot Aisle &#187; Investment</title>
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	<link>http://www.thehotaisle.com</link>
	<description>Fresh Thinking on IT Operations</description>
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		<title>Your brand is not what YOU say it is, it’s what YOUR CUSTOMERS say it is.</title>
		<link>http://www.thehotaisle.com/2010/04/09/your-brand-is-not-what-you-say-it-is-it%e2%80%99s-what-your-customers-say-it-is/</link>
		<comments>http://www.thehotaisle.com/2010/04/09/your-brand-is-not-what-you-say-it-is-it%e2%80%99s-what-your-customers-say-it-is/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 22:33:36 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Research]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1755</guid>
		<description><![CDATA[I have spent the last 12 months working with some of the smartest and best funded marketing people on the planet, I have been working with the the really big, household name, IT Infrastructure vendors. I learned lots, lots about marketing, lots about honest analysis and lots about human nature. I learned that marketing isn&#8217;t [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2010/04/09/your-brand-is-not-what-you-say-it-is-it%e2%80%99s-what-your-customers-say-it-is/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Why Virtualisation isn&#8217;t a universal panacea</title>
		<link>http://www.thehotaisle.com/2010/03/31/why-virtualisation-isnt-a-universal-panacea/</link>
		<comments>http://www.thehotaisle.com/2010/03/31/why-virtualisation-isnt-a-universal-panacea/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 10:30:52 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Cloud]]></category>
		<category><![CDATA[IT Leadership]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[IT Operations]]></category>
		<category><![CDATA[Maintenance]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Virtualization]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1954</guid>
		<description><![CDATA[The problem with computing is everyone wants to make it uniform &#8211; fit it into a neat box, categorise it as &#8216;all the same&#8217;, make it autonomic, self-managing and move on. In fact, IT is anything but uniform, so these simplistic approaches fall at the first hurdle. Smart CIOs understand applications need to be treated [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2010/03/31/why-virtualisation-isnt-a-universal-panacea/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Building a world leading cloud in the Middle East</title>
		<link>http://www.thehotaisle.com/2010/03/30/building-a-world-leading-cloud-in-the-middle-east/</link>
		<comments>http://www.thehotaisle.com/2010/03/30/building-a-world-leading-cloud-in-the-middle-east/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 17:59:50 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Cloud]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[IT Leadership]]></category>
		<category><![CDATA[Press Releases]]></category>
		<category><![CDATA[21st Century Data Centre]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Leadership]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1948</guid>
		<description><![CDATA[I wanted to share with you my latest news.  A little over a year ago Steve Duplessie and I created ESG EMEA to help reach out and serve new European clients as well as provide local support for many of our ESG US based relationships.  We have been immensely successful in building this business, working [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2010/03/30/building-a-world-leading-cloud-in-the-middle-east/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Interview with Mike Olson CEO of Cloudera</title>
		<link>http://www.thehotaisle.com/2010/03/05/interview-with-mike-olsen-ceo-of-cloudera/</link>
		<comments>http://www.thehotaisle.com/2010/03/05/interview-with-mike-olsen-ceo-of-cloudera/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 19:51:21 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Cloud]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Interviews]]></category>
		<category><![CDATA[IT Leadership]]></category>
		<category><![CDATA[Storage]]></category>
		<category><![CDATA[21st Century Data Centre]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[IT Operations]]></category>
		<category><![CDATA[servers]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Virtualization]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1938</guid>
		<description><![CDATA[Cloudera struck lucky in getting a $5M A-round away just before the markets shut down in response to the collapse of the global financial system. Backed by Accel Partners and more recently Greylock Partners they are making a bet that Hadoop with a smart scale out approach to managing large amounts of data is a [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2010/03/05/interview-with-mike-olsen-ceo-of-cloudera/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Strong results from Seagate and Western Digital signal an uptick in confidence</title>
		<link>http://www.thehotaisle.com/2010/01/25/strong-results-from-seagate-and-western-digital-signal-an-uptick-in-confidence/</link>
		<comments>http://www.thehotaisle.com/2010/01/25/strong-results-from-seagate-and-western-digital-signal-an-uptick-in-confidence/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 10:30:57 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Storage]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[IT Infrastructure]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[servers]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1886</guid>
		<description><![CDATA[Both Seagate and Western Digital announced Q2 results last week perhaps signalling a return of confidence in the disk drive channel. Component manufacturers in the enterprise IT channel are an interesting bellwether of market confidence as orders need to be placed in advance of shipments of finished goods. There is a significant delay in revenue [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2010/01/25/strong-results-from-seagate-and-western-digital-signal-an-uptick-in-confidence/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Data Center Predictions for 2010</title>
		<link>http://www.thehotaisle.com/2010/01/14/data-center-predictions-for-2010/</link>
		<comments>http://www.thehotaisle.com/2010/01/14/data-center-predictions-for-2010/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 14:58:22 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Cloud]]></category>
		<category><![CDATA[Contamination]]></category>
		<category><![CDATA[Electrical Systems]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Green IT]]></category>
		<category><![CDATA[Mechanical]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Reliability & Availability]]></category>
		<category><![CDATA[21st Century Data Centre]]></category>
		<category><![CDATA[airflow]]></category>
		<category><![CDATA[Cooling]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[DC Power]]></category>
		<category><![CDATA[Electricity]]></category>
		<category><![CDATA[energy efficiency]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[M&E]]></category>
		<category><![CDATA[Maintenance]]></category>
		<category><![CDATA[Plenum Floor]]></category>
		<category><![CDATA[Power Density]]></category>
		<category><![CDATA[PUE]]></category>
		<category><![CDATA[Raised Floor]]></category>
		<category><![CDATA[Reliability]]></category>
		<category><![CDATA[Security]]></category>
		<category><![CDATA[Service Protection]]></category>
		<category><![CDATA[Temperature]]></category>
		<category><![CDATA[UPS]]></category>
		<category><![CDATA[Virtualization]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1878</guid>
		<description><![CDATA[Around this time, analysts at ESG pull together a ten point list of predictions for the coming year. One of my areas of coverage and of expertise is in the Data Center around power, cooling, reliability and economics. So what&#8217;s different this year from prior years? Strengthening fundamental drivers will likely make 2010 materially different [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2010/01/14/data-center-predictions-for-2010/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>What influences IT buying decisions?</title>
		<link>http://www.thehotaisle.com/2010/01/07/what-influences-it-buying-decisions/</link>
		<comments>http://www.thehotaisle.com/2010/01/07/what-influences-it-buying-decisions/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 22:25:51 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Feature]]></category>
		<category><![CDATA[IT Leadership]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Leadership]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1861</guid>
		<description><![CDATA[My good friend and ESG colleague Terri McClure @esganalysttmac recently blogged about a thought leadership piece I had presented at an analyst call last week. She made a very good job of explaining it and so I thought that I would write a little more about it here: I call the concept the &#8220;Golden Triangle&#8221; and [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2010/01/07/what-influences-it-buying-decisions/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>ESG Spending Intentions Survey Summary</title>
		<link>http://www.thehotaisle.com/2010/01/04/esg-spending-intentions-survey-summary/</link>
		<comments>http://www.thehotaisle.com/2010/01/04/esg-spending-intentions-survey-summary/#comments</comments>
		<pubDate>Mon, 04 Jan 2010 19:51:42 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Surveys]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[IT Infrastructure]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Software]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1856</guid>
		<description><![CDATA[My colleague at ESG John McKnight, just briefed some summary output from our IT Spending survey.  The results are presented below hot off the press. Security, Storage and Network see the biggest increases in growth but Virtualization software continues to lead in absolute terms. It would be interesting to know how many Enterprises are looking [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2010/01/04/esg-spending-intentions-survey-summary/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Want to understand the Smart Grid?</title>
		<link>http://www.thehotaisle.com/2009/12/25/want-to-understand-the-smart-grid/</link>
		<comments>http://www.thehotaisle.com/2009/12/25/want-to-understand-the-smart-grid/#comments</comments>
		<pubDate>Fri, 25 Dec 2009 12:02:25 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Electrical Systems]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Green IT]]></category>
		<category><![CDATA[Reliability & Availability]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[DC Power]]></category>
		<category><![CDATA[Electricity]]></category>
		<category><![CDATA[energy efficiency]]></category>
		<category><![CDATA[Government]]></category>
		<category><![CDATA[Green Ideas]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[IT Infrastructure]]></category>
		<category><![CDATA[IT Operations]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[M&E]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Power]]></category>
		<category><![CDATA[PUE]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Sustainability]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1851</guid>
		<description><![CDATA[Here is a video from my friend Professor Masood Amin @Massoud_Amin who is the world authority on Smart Grid. If we want to save the planet from global warming, prevent terrorists shutting down our economy and prevent catastrophic failure of our power distribution systems. This is the template of what we need to do and [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/12/25/want-to-understand-the-smart-grid/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<item>
		<title>Innovation obsoletes the data centre</title>
		<link>http://www.thehotaisle.com/2009/11/13/one-day-all-servers-will-be-this-good/</link>
		<comments>http://www.thehotaisle.com/2009/11/13/one-day-all-servers-will-be-this-good/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 21:48:19 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Cloud]]></category>
		<category><![CDATA[Cooling]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Green IT]]></category>
		<category><![CDATA[IT Operations]]></category>
		<category><![CDATA[Mechanical]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Reliability & Availability]]></category>
		<category><![CDATA[21st Century Data Centre]]></category>
		<category><![CDATA[airflow]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[energy efficiency]]></category>
		<category><![CDATA[Green Ideas]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[IT Infrastructure]]></category>
		<category><![CDATA[M&E]]></category>
		<category><![CDATA[Power]]></category>
		<category><![CDATA[Power Density]]></category>
		<category><![CDATA[PUE]]></category>
		<category><![CDATA[Reliability]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[servers]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Temperature]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1695</guid>
		<description><![CDATA[Next week, Iceotope will announce that it has developed, patented and manufactured an extreme IT equipment cooling solution.  The solution tackles the problems of cooling servers in data centres all the way from the actual source of the heat – at the processor and memory component level – to its final destination &#8211; outside air by [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/11/13/one-day-all-servers-will-be-this-good/feed/</wfw:commentRss>
		<slash:comments>40</slash:comments>
		</item>
		<item>
		<title>VCE &#8211; the VMware, Cisco, EMC alliances</title>
		<link>http://www.thehotaisle.com/2009/10/09/vce-the-vmware-cisco-emc-alliance/</link>
		<comments>http://www.thehotaisle.com/2009/10/09/vce-the-vmware-cisco-emc-alliance/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 23:18:08 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Cloud]]></category>
		<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Interviews]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Storage]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Reliability]]></category>
		<category><![CDATA[Service Protection]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Virtualization]]></category>
		<category><![CDATA[vmware]]></category>
		<category><![CDATA[Windows]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1660</guid>
		<description><![CDATA[I visited IP Expo at Earls Court today and had a look around and concluded that everyone is on message about the cloud. If vendor push gets a technology going then cloud is moving at the speed of light. I mostly went to interview VirtualGeek, Chad Sakac VP, VMware Technology Alliance at EMC who was [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/10/09/vce-the-vmware-cisco-emc-alliance/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Zero emission datacenters</title>
		<link>http://www.thehotaisle.com/2009/10/06/zero-emission-datacenters/</link>
		<comments>http://www.thehotaisle.com/2009/10/06/zero-emission-datacenters/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 19:47:23 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Cooling]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Green IT]]></category>
		<category><![CDATA[airflow]]></category>
		<category><![CDATA[energy efficiency]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[M&E]]></category>
		<category><![CDATA[Power Density]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Temperature]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1657</guid>
		<description><![CDATA[I met with Dr. Bruno Michel who is IBM&#8217;s, Zurich based, advanced thermal packaging manager yesterday. We spoke about IBM&#8217;s view of cooling technology in the 5 to 10 year horizon and what I heard was interesting and credible. IBM have been working with liquid cooling for some time, in the HydroCube, in the new [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/10/06/zero-emission-datacenters/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Come join the virtualization tour</title>
		<link>http://www.thehotaisle.com/2009/09/12/come-join-the-virtualization-tour/</link>
		<comments>http://www.thehotaisle.com/2009/09/12/come-join-the-virtualization-tour/#comments</comments>
		<pubDate>Sat, 12 Sep 2009 11:01:05 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Conferences]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[21st Century Data Centre]]></category>
		<category><![CDATA[Green Ideas]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[SAN]]></category>
		<category><![CDATA[Virtualization]]></category>
		<category><![CDATA[vmware]]></category>
		<category><![CDATA[Windows]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1556</guid>
		<description><![CDATA[At ESG we&#8217;ve teamed up with Dell, Microsoft, Symantec, VMware, and Intel on the Virtualization Tour show that&#8217;s all over North America (for now)! From September 29th pretty much every day through the end of October, we&#8217;ll be in a US city! The content is excellent &#8211; based on some killer ESG research and analysis [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/09/12/come-join-the-virtualization-tour/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Monitoring the Data Center properly</title>
		<link>http://www.thehotaisle.com/2009/08/25/monitoring-the-data-center-properly/</link>
		<comments>http://www.thehotaisle.com/2009/08/25/monitoring-the-data-center-properly/#comments</comments>
		<pubDate>Tue, 25 Aug 2009 18:18:17 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Interviews]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Power]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1505</guid>
		<description><![CDATA[Some time ago I wrote an article called How do I know if my Data Center is about to fall over. This has proved to be very popular because it talks about risk, the risk that our investments in highly resilient data centers can be worth nothing if we fail to operate them properly. By [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/08/25/monitoring-the-data-center-properly/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Is software licensing for virtualization fair?</title>
		<link>http://www.thehotaisle.com/2009/07/23/is-software-licensing-for-virtualization-fair/</link>
		<comments>http://www.thehotaisle.com/2009/07/23/is-software-licensing-for-virtualization-fair/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 22:15:04 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Cloud]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Oracle]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Virtualization]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1454</guid>
		<description><![CDATA[Software licensing just hasn&#8217;t caught up with the realities of the modern IT Operation. Software vendors rightly need to monetize the customers valid use of their intellectual property, however it is in neither parties long term interests to increase operational costs by doing this. Many software licensing terms focus on an actual link between the [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/07/23/is-software-licensing-for-virtualization-fair/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
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		<title>How long before the US national power grid fails again?</title>
		<link>http://www.thehotaisle.com/2009/06/07/how-long-before-the-us-national-power-grid-fails-again/</link>
		<comments>http://www.thehotaisle.com/2009/06/07/how-long-before-the-us-national-power-grid-fails-again/#comments</comments>
		<pubDate>Sun, 07 Jun 2009 14:00:15 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Electrical Systems]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[AC Power]]></category>
		<category><![CDATA[Cascade Failure]]></category>
		<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[Decision Making]]></category>
		<category><![CDATA[Government]]></category>
		<category><![CDATA[Government Policy]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Maintenance]]></category>
		<category><![CDATA[Power]]></category>
		<category><![CDATA[Service Protection]]></category>
		<category><![CDATA[Sustainability]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1410</guid>
		<description><![CDATA[It&#8217;s a pretty good question given the perilous state of the US power distribution network, the ever increasing load and the ever increasing dependance (around the world) for US based IT and network systems. My friend Professor Massoud Amin (the global authority on what is wrong and how to fix it) is running a free [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/06/07/how-long-before-the-us-national-power-grid-fails-again/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>I&#8217;ve just seen the future of Virtualization for SMEs</title>
		<link>http://www.thehotaisle.com/2009/06/01/ive-just-seen-the-future-of-virtualization-for-smes/</link>
		<comments>http://www.thehotaisle.com/2009/06/01/ive-just-seen-the-future-of-virtualization-for-smes/#comments</comments>
		<pubDate>Mon, 01 Jun 2009 13:57:13 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[IT Operations]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Automation]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Migration]]></category>
		<category><![CDATA[Storage]]></category>
		<category><![CDATA[Virtualization]]></category>
		<category><![CDATA[vmware]]></category>
		<category><![CDATA[VSphere]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1391</guid>
		<description><![CDATA[Cloud computing changes things, it makes administration and management of an X.86 environment easier and more automated. But until now the real goodies of VMWare&#8217;s product set, VMotion and VSphere have been limited to the small number of organizations that can afford to install a SAN. You see shared storage is a necessity in VMWare&#8217;s [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/06/01/ive-just-seen-the-future-of-virtualization-for-smes/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Angel Investor with a Conscience?</title>
		<link>http://www.thehotaisle.com/2009/05/16/angel-investor-with-a-conscience/</link>
		<comments>http://www.thehotaisle.com/2009/05/16/angel-investor-with-a-conscience/#comments</comments>
		<pubDate>Sat, 16 May 2009 17:01:08 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Feature]]></category>
		<category><![CDATA[Interviews]]></category>
		<category><![CDATA[Asset Management]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[climate change]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[Decision Making]]></category>
		<category><![CDATA[Electricity]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Power]]></category>
		<category><![CDATA[Software]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1358</guid>
		<description><![CDATA[I met with Phillip Petersen of Adinfa at a Green Data Center (what an oxymoron) event recently and he briefed me on the progress he had been making with his product &#8211; InSite that does real time power monitoring for Data Centers. He told me that they had really started to get some traction, real life big [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/05/16/angel-investor-with-a-conscience/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>The reports of Tandberg&#8217;s death are premature</title>
		<link>http://www.thehotaisle.com/2009/04/27/the-reports-of-tandbergs-death-are-premature/</link>
		<comments>http://www.thehotaisle.com/2009/04/27/the-reports-of-tandbergs-death-are-premature/#comments</comments>
		<pubDate>Mon, 27 Apr 2009 17:44:55 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[German]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Storage]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1341</guid>
		<description><![CDATA[Reports have surfaced that Tandberg Data is bankrupt, which are not really true. Tandberg Data ASA and Tandberg Storage ASA has filed for bankruptcy, but its subsidiaries around the world will continue day-to-day operations, including Tandberg Data Corporation in the US. The company will continue to manufacture product, and in fact, has a product launch [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/04/27/the-reports-of-tandbergs-death-are-premature/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Fusion-io beats the credit crunch &#8211; proves that good businesses get funded</title>
		<link>http://www.thehotaisle.com/2009/04/08/fusion-io-beats-the-credit-crunch-proves-that-good-businesses-get-funded/</link>
		<comments>http://www.thehotaisle.com/2009/04/08/fusion-io-beats-the-credit-crunch-proves-that-good-businesses-get-funded/#comments</comments>
		<pubDate>Wed, 08 Apr 2009 21:06:53 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Cluster]]></category>
		<category><![CDATA[credit crunch]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[Electricity]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[IT]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[memory]]></category>
		<category><![CDATA[Power]]></category>
		<category><![CDATA[PUE]]></category>
		<category><![CDATA[Reliability]]></category>
		<category><![CDATA[SAN]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[steve wozniak]]></category>
		<category><![CDATA[Storage]]></category>
		<category><![CDATA[venture capital]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1296</guid>
		<description><![CDATA[Fusion-io announced today at SNW that it closed $47.5 million in Series B funding from a group of investors led by global venture capital firm Lightspeed Venture Partners. The company also announced that David Bradford, a Novell Inc industry veteran, has been named CEO of Fusion-io, in Bradford’s last three years at Novell, he reported directly [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/04/08/fusion-io-beats-the-credit-crunch-proves-that-good-businesses-get-funded/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Power struggle: What role should IT play in reining in energy costs?</title>
		<link>http://www.thehotaisle.com/2009/02/27/power-struggle-what-role-should-it-play-in-reining-in-energy-costs/</link>
		<comments>http://www.thehotaisle.com/2009/02/27/power-struggle-what-role-should-it-play-in-reining-in-energy-costs/#comments</comments>
		<pubDate>Fri, 27 Feb 2009 00:30:32 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Green IT]]></category>
		<category><![CDATA[Asset Management]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[energy efficiency]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[IT]]></category>
		<category><![CDATA[mckinsey]]></category>
		<category><![CDATA[Power]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=1199</guid>
		<description><![CDATA[I really like Twitter, I picked up that my friend Will Forest (@ayewill) of McKinsey &#38; Co is quoted in a Computerworld article offering a number of key pieces of advice: &#8220;Should CIOs get ready to add &#8220;energy czar&#8221; to their list of job roles? McKinsey &#38; Co., a management think tank, seems to believe as much.&#8221; Will issued [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2009/02/27/power-struggle-what-role-should-it-play-in-reining-in-energy-costs/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Is the Banking Crisis Impacting Investment Plans?</title>
		<link>http://www.thehotaisle.com/2008/10/14/is-the-banking-crisis-impacting-investment-plans/</link>
		<comments>http://www.thehotaisle.com/2008/10/14/is-the-banking-crisis-impacting-investment-plans/#comments</comments>
		<pubDate>Tue, 14 Oct 2008 12:16:29 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Surveys]]></category>
		<category><![CDATA[Banking]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Survey]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=888</guid>
		<description><![CDATA[The Hot Aisle brings you yet another survey of over 6700 readers who commented on the impact of the current  banking crisis on their IT Investment plans. As expected many respondents (52%) are pulling back on investing in IT. Overall 69% of respondants reported an impact on spending plans. Most interestingly a few (5%) are [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2008/10/14/is-the-banking-crisis-impacting-investment-plans/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why did IBM Spend $300M on XIV?</title>
		<link>http://www.thehotaisle.com/2008/09/10/why-did-ibm-spend-300m-on-xiv/</link>
		<comments>http://www.thehotaisle.com/2008/09/10/why-did-ibm-spend-300m-on-xiv/#comments</comments>
		<pubDate>Wed, 10 Sep 2008 20:09:31 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Green IT]]></category>
		<category><![CDATA[Interviews]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Cluster]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[emerging technology]]></category>
		<category><![CDATA[industry veteran]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[israeli companies]]></category>
		<category><![CDATA[IT]]></category>
		<category><![CDATA[Linux]]></category>
		<category><![CDATA[Power]]></category>
		<category><![CDATA[Reliability]]></category>
		<category><![CDATA[SAN]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Storage]]></category>
		<category><![CDATA[tape technology]]></category>
		<category><![CDATA[UPS]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=555</guid>
		<description><![CDATA[      I met up with Andy Monshaw, General Manager of IBM&#8217;s Storage Division last week for an exclusive Hot Aisle interview and found him in ebullient mood. Andy has been running Storage for IBM since January 2005 and is an industry veteran. Andy had prepared a huge list of new products and initiatives he wanted [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2008/09/10/why-did-ibm-spend-300m-on-xiv/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>IT Sector Jobs remain static</title>
		<link>http://www.thehotaisle.com/2008/09/01/it-sector-jobs-remain-static/</link>
		<comments>http://www.thehotaisle.com/2008/09/01/it-sector-jobs-remain-static/#comments</comments>
		<pubDate>Mon, 01 Sep 2008 08:10:21 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Surveys]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[credit crunch]]></category>
		<category><![CDATA[hedge fund]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[investment banking]]></category>
		<category><![CDATA[IT]]></category>
		<category><![CDATA[Survey]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=492</guid>
		<description><![CDATA[The latest IT Job Board’s skills in demand survey figures show that regardless of the credit crunch, jobs in the IT sector have remained static since the beginning of the year with a slight increase in a few positions.  Key findings are as follows: Demand for testing roles increased by 8.3 percent between Q1 to Q2 [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2008/09/01/it-sector-jobs-remain-static/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Data Center Costs are enormous</title>
		<link>http://www.thehotaisle.com/2008/06/13/data-center-costs-are-enormous/</link>
		<comments>http://www.thehotaisle.com/2008/06/13/data-center-costs-are-enormous/#comments</comments>
		<pubDate>Fri, 13 Jun 2008 20:36:47 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Green IT]]></category>
		<category><![CDATA[IT Leadership]]></category>
		<category><![CDATA[IT Operations]]></category>
		<category><![CDATA[Surveys]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Data Center]]></category>
		<category><![CDATA[Electricity]]></category>
		<category><![CDATA[Government Policy]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[IT Infrastructure]]></category>
		<category><![CDATA[Power]]></category>
		<category><![CDATA[Power Density]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=113</guid>
		<description><![CDATA[  You may be very surprised to see that McKinsey believe that Data Center costs are 25% of all IT costs. Many CIOs will find it difficult to reconcile this view with their own budgets. There are a two key reasons why this is a difficult and badly understood process. Within many organizations many of the [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2008/06/13/data-center-costs-are-enormous/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Why sometimes the CFO is wrong</title>
		<link>http://www.thehotaisle.com/2008/06/02/why-sometimes-the-cfo-is-wrong/</link>
		<comments>http://www.thehotaisle.com/2008/06/02/why-sometimes-the-cfo-is-wrong/#comments</comments>
		<pubDate>Mon, 02 Jun 2008 15:06:25 +0000</pubDate>
		<dc:creator>Steve O'Donnell</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[IT Leadership]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Decision Making]]></category>
		<category><![CDATA[Finance]]></category>
		<category><![CDATA[Investment]]></category>
		<category><![CDATA[Leadership]]></category>

		<guid isPermaLink="false">http://www.thehotaisle.com/?p=67</guid>
		<description><![CDATA[I got around to reading a back copy of the Harvard Business Review and an article caught my eye again. Innovation Killers &#8211; How financial tools destroy your capacity to do new things. I skim read it back in January this year and made a mental note to spend a little time giving it more [...]]]></description>
		<wfw:commentRss>http://www.thehotaisle.com/2008/06/02/why-sometimes-the-cfo-is-wrong/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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