The whole reseller business model has changed
IT resellers operate in two key market segments left to them by the large IT vendors: The mid-market (firms of up to 1000 staff) for general IT systems and platforms Tight vertical markets where the reseller has a great deal of skill and capability often supported by intellectual property In both these areas customers and [...]Steve O'Donnell | May 11th, 2012 | Continued
Enterprise Flash Storage is not all the same
There are three generalised approaches to using flash memory in storage architectures, categorised in the diagram below: Three Categories of Solution Design The Performance Optimised category takes a no-compromise-on-cost approach to designing for performance. A centralised storage controller that leverages flash memory characteristics to dramatically reduce IO latency and improve IOPS. Significant new engineering work [...]Steve O'Donnell | April 25th, 2012 | Continued
Solid State Storage changes everything
I interviewed Ron Bianchini CEO of Avere Systems about their new third generation FXT appliance. (Ron was the CEO of Spinnaker Networks acquired by NetApp in November 2003 for $300M). We started the conversation by looking at the key values of Spinnaker, it’s ability to scale and cluster NAS filers, a technology long since incorporated [...]Steve O'Donnell | March 28th, 2012 | Continued
EMC Validates Solid State Storage as best for UCS Platform
I just finished reading EMC company blogger, Chuck Hollis article about EMC VFCache, a server side flash storage technology that competes with the Fusion-io, ioDrive head on. Most interestingly, the product name is chosen carefully to ensure customers don’t get confused that VFCache might be designed to replace the normal disk based EMC storage array controller products. [...]Steve O'Donnell | February 6th, 2012 | Continued
Technology Predictions for 2012
Around this time, I usually pull together a ten point list of predictions for the coming year. I am interested in the Data Center (around power, cooling, reliability and economics), IT Security (particularly Database and Mobile), Big Data and Storage (Particularly Solid State). So what’s different this year from prior years? Strengthening fundamental drivers are likely to [...]Steve O'Donnell | December 22nd, 2011 | Continued
About this Site
Steve O’Donnell is actively involved as an advisor and director in a number of Data Centre, Smart Grid and Sustainability businesses, including Iceotope, and Greenbang. Prior to this he was CEO at MEEZA, a major data centre and cloud services company based in Doha Qatar. Prior to MEEZA Steve was Managing Director EMEA and Senior Analyst at Enterprise Strategy Group (ESG). Prior to ESG Steve ran IT Infrastructure Internationally for FDC, He was Global Head of Data Centres at BT running the largest data centre estate and the biggest IT Operation in Europe. He has a worldwide reputation as a thought leader in Green IT having won six industry awards for his 21st Century Data Centre vision and design.






